In July 2020, I wrote a White Paper for Signal AI on reputation management
Reputation management – from building to protecting and maintaining – is the primary charge of any organisation’s PR team. But reacting to events that could impact your business could leave you struggling to maintain your company’s standing.
In the White Paper I argue that a more proactive approach to gathering information means the work of Communications can deliver greater impact.
Download the whitepaper to learn about:
- Taking a forward-thinking approach to managing your company’s reputation
- Utilising information to pose more strategic questions
- Delivering a greater impact on decision making
- Helping to answer critical questions about the impact of strategic decisions on reputation management.
You can download the White Paper here.